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Its Website Is a Real Showcase of the Actions Carried

Ticketing and the sale of derivative products allow the club to have the very good score of 8.57/10 in the “e-commerce” category. Therefore, The presence on many social networks shows that PSG has understood the importance of the social media dimension . The recent launch of PARISTORIES is a good example of PSG’s desire to create engagement with its community and offer atypical and new content.

The club australia mobile no its a lot in its publicationson social networks and always encourages fans to exchange or act in relation to an action put in place by the club. On Facebook , PSG has more than 14 million fans, 1.73 million subscribers on Twitter , knowing that several accounts exist in different languages. Therefore,  Nearly 1 million Internet users follow the club on Google + and nearly 800,000 on Instagram .  The websites of the 3 teams are very similar and are built in the same way. Some aspects mentioned above are only present for the men’s soccer team.

Out by Psg but Also a Place Where News About the Club.


In handball, the Paris Saint-Germain club largely dominates the other clubs by coming first in each of the categories studied. The average of all the clubs is above 5/10 only in the ” basic ” category, which shows the delay on the digital platforms of D1 clubs with the exception of the PSG Hand which has integrated the techniques of its counterpart in soccer. Therefore,  psg hand app The women’s Olympique Lyonnais club is on the 3rd step of the podium in the general ranking of the study with an overall score of 73.26/100. This is partly explained by his male counterpart who serves as a locomotive for the women’s division of OL

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The study shows us that PRO A basketball clubs are lagging. Behind in digital best practices. French clubs should take inspiration from their. Therefore,  American counterparts who use effective digital marketing and social media strategies. – THE EVENTS – French events of international scope. Are those that best use the internet in their communication. This is explained by the fact that the target is global and the Internet makes. It possible to reach the populations of many countries. Roland Garros is the highest rated event with 71.81/100. The point to improve is the ”

To Follow All the News of the Club,

By definition, the event is ephemeral but the Roland Garros tournament continues to broadcast content throughout the year, particularly via social networks. Eurosport , which is an international media, has a multilingual and well referenced website. Therefore, Also considered as web media, Eurosport uses social networks to relay its articles or comment on current events. L’Equipe does the same and makes its paper version available on the internet, which makes it the No. 1 in this category with a score of 62.74/100.


The simplicity of the Decathlon is the leader in this category with a score of 63.07/100. “ E-commerce ” is of course the most important data in this category because it is the goal of any distributor: to sell. But in order to encourage sales, the digital presence around this criterion must be taken into account. Today, distributors rely heavily on their website,. Decathlon and Foot Lockerwhich do not have the same targets have radically different websites. The aesthetic aspect is more sought after at Foot Locker, which follows the ergonomics of the American version.

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