The best option is to get links naturally. Publish good content on your site that will be quoted and reposted. Start a corporate blog, write expert articles. This is a good way not only to get backlinks, but also to increase brand awareness.
You can also negotiate links with site owners in your niche. Just make sure you don’t choose spammed resources with low metrics, but good sites with a real audience. Yes, they may ask for money for placement, but it’s worth it.
4. Monitoring results and adjusting strategy
Position tracking tools
When you start optimizing your site, it is spain email list important to track the results. See which queries are increasing positions, where the traffic is coming from, how user behavior is changing. To do this, use Yandex Webmaster and Google Search Console – they have all the necessary information.
It is also useful to monitor the site’s positions for key queries. This can be done manually, but it is better to use special services such as Serpstat, Rush Analytics, SE Ranking. They will show the dynamics of positions, suggest new keywords and help analyze competitors.
Adjustment of promotion strategy
If you see that positions for some queries are not growing or even falling, do not panic. This is normal, especially at the initial stage of promotion. Make adjustments to the strategy, experiment with content and optimization.
Let’s say you are promoting a website for the query “buy a sofa in Moscow”. The positions are not growing, although you have added keywords social media advertising campaign performance indicators: how to analyze them to achieve goals? to the text and meta tags. This means you need to dig deeper. Look at what pages the search engine gives for this query, evaluate the quality of the content of your competitors. Perhaps you need to write a more detailed guide to choosing a sofa or add customer reviews. Be flexible and don’t be afraid to try something new.
5. Typical mistakes in SEO promotion
Re-optimization and manipulation of behavioral factors
One of the most common mistakes of beginners is over-optimization of the site. This is when you insert keywords into each sentence, buy a bunch of links on exchanges and wind up behavioral factors. Search engines do not like this and can impose sanctions on the site.
Be careful with behavioral factors in general. Don’t bosnia and herzegovina leads inflate your metrics using special services. It’s better to work on improving your website so that users themselves stay on it. Publish interesting content, put social media buttons, make pop-ups with great deals.
Buying links and using link farms
Another mistake is buying links on spammed sites. At best, they will have no effect, at worst, they will ruin the site’s link profile. And such links cost pennies, and the risks are high.
It’s better to get links naturally. Publish cool content that will be quoted, speak at conferences, make partners. If you buy links, then only on quality resources that will bring real users.
Conclusion
To achieve results in SEO promotion, you need to constantly work on the site, monitor trends, experiment. Start with basic optimization, analyze competitors, build up the link mass. And remember – the main thing is the user. Make your site for people, not for robots, then the positions in the search will come.
