Another important use is that after the traffic of the hot-selling Word of notes stagnates? you can put in some chips appropriately to let the system help you explore new groups and reactivate the traffic of the hot-selling notes.
Word of Mouth: French Fries for Business
If a brand has a lot of followers on Xiaohongshu? who spontaneously publish high-quality notes related to the brand? is there a way to heat up these amateur notes? You can use the word-of-mouth communication recently launched by Xiaohongshu to achieve this.
In order to prevent the proliferation of low-quality content? French fries only allow users to heat up their own notes. But now? for brand merchants? Xiaohongshu has launched word-of-mouth communication? which allows users to heat up amateur notes (not reported).
It is now fully launched Word of
Log in and focus on the tool column? you can see integrations that matter the entrance to Word of Mouth. to amplify positive UGC content ? which is a win-win idea for platforms and businesses. Use the seeding budget previously given to small and medium-sized bloggers to publish real amateur notes.
Word of Mouth provides a UGC note list? from which 10-15 notes since february 1? management companies are selected for testing. In the new product launch stage? choose to target reading to increase exposure; in the hot product stage? choose likes and collections as the target to amplify positive word of mouth
Spotlight: Comprehensive advertising platform
I believe that everyone has heard a lot about Juguang? at agb directory a which is a one-stop advertising platform for Xiaohongshu? with a similar positioning to mass advertising. Whether it is information flow advertising or search advertising? it can be promoted through the Juguang platform. It is suitable for corporate customers who have certain professional advertising delivery capabilities and have more delivery needs.
