It’s actually just a small symbol: the blue tick on Instagram. But this detail, which makes certain Instagram profiles stand out, has now acquired a certain prestige. Many users and companies make it their goal to have the blue tick next to their account name. The blue tick undoubtedly influences your trustworthiness and reputation and, as a result, your social media marketing . But what does the blue tick on Instagram actually stand for? And of course the big question: how do you get one? In this article, we’ll answer all your questions about verification on Instagram.
What does the blue tick mean on Instagram?
The blue check mark on Instagram accounts indicates that the profile has been verified by the platform. The symbol stands for authenticity and relevance. It confirms to followers that it is a credible profile and not a fake account.
Requirements for a blue tick on Instagram
As already mentioned, qatar email list you probably associate the blue tick on Instagram with profiles of stars like Beyoncé, Messi and Kylie Jenner or famous brands like Nike, Apple and Co. In principle, anyone can apply for verification on Instagram. However, the probability of being verified is higher for companies than for private individuals, for example. In addition to compliance with the terms of use and community guidelines, there are four eligibility criteria that Instagram uses to decide on the verification process:
- Be authentic: There must be a real person, transform your automotive marketing with stunning car image editing a registered company or a registered organization behind the account.
- Uniqueness: Since only one profile can be verified per person or company, the profile must be the only account. Instagram only makes exceptions to this rule for language-specific accounts.
- Completeness: The account must be public and active when applying and must have a bio and a profile photo.
- Popularity: To be verified, bahrain leads the account must have a certain relevance and represent a well-known person, brand or organization that is often searched for. To ensure this criterion, Instagram checks how the accounts are presented in news sources.
If you would like to apply for a blue tick for your profile in the near future, you should urgently check your account for these criteria.
Reading tip: You can also earn money with Instagram . In this article we present you our ultimate guide.
Benefits of the blue tick
- Authenticity: First of all, it makes you stand out and followers can more easily identify your account compared to, for example, fan or fake accounts. Overall, this increases your trustworthiness and reputation.
- Engagement rate: For many Instagram users, the blue tick is a kind of status symbol and on average, verified accounts also have a 30% higher engagement rate.
- Reach: Since your profile with a blue tick is the first to appear in searches and its content is also displayed more quickly, users access the account more quickly and you have the chance to increase your reach or your sales in the long term.
- Relevance: Your profile also gains visibility in search engines through verification. Instagram itself gives you advantages by allowing verified accounts to be the first to have the platform’s new features activated.
As you should have noticed by now, a blue tick on Instagram gives you a lot of competitive advantages that you or your company should not miss out on.
Reading tip: Here we present the best Instagram hashtags to increase your reach.
5 Steps to Verification on Instagram
Before verification can have a positive effect on you or your company, you must first apply for the blue tick on Instagram. To ensure that this process runs smoothly, we will show you how to do it in 5 steps.
1. Log in to Instagram
First of all, you need to log into your Instagram profile that you want to verify and navigate to “Settings” (three horizontal lines).
2. Start the verification process
To get the blue tick on Instagram, you need to have your account verified. In the settings, under “Account type and tools,” you will find the option “Request verification.” Click on the option and start your application.
3. Enter your details
You now have to provide details about your profile and the company or yourself. In the first step, you have to confirm your authenticity with your full name and a document such as an ID card or company statutes. This will verify that it is not a fake account.
4. Prove the relevance of your Instagram profile
Next, you need to verify your relevance by providing information about the industry and country you are in. To show that your profile is of public interest, you can also add links to articles or other social media accounts.
5. Submit the verification request
If you are satisfied with your application and have entered all the information, all you have to do is click on “Send” in the final step.
