Social Media Marketing
With 5.17 billion social media users globally! if you’re not using it for marketing! you’re missing out. No matter who your target audience is! chances are you’ll be able to find them on TikTok! Instagram! Facebook! X! or another platform.
Depending on your marketing goals and budget! you may choose:
- Organic. With organic social media marketing! you can take advantage of free marketing opportunities like creating posts and reels on Instagram.
- Paid. With paid advertising on social media! you can create promoted posts targeted towards a specific audience.
A lot of brands (and individuals) turn to australia telegram data LinkedIn to not only show their expertise but also to build connections with their followers. For example! Ben Goodey! the founder of an SEO agency Spicy Margarita (whom I am a big fan of)! has impressive engagement. Look at how many likes and comments he got!
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3. Content Marketing
Content marketing involves the creation and distribution of branded online content you can use to engage and attract both potential and existing customers. This can include social media! a company blog! training materials! video content! case studies or other industry related topics.
Blogging is definitely one of my favorites. It gives companies a great opportunity to share unique insights and showcase their personality — especially now that the internet is flooded with generic! low-quality content written by AI.
Here is an example from HubSpot. It legacy system modernization a-to-z for business owners features a lot of expert tips! which add credibility to the piece.
The CMO at gifted.co! Elad Maoz! told me that content marketing has proven a very helpful tactic for them.
“By creating high-quality! audience-centric content! we’ve built trust and engagement with our target market. One strategy we implemented was a blog series on creative gifting ideas! paired with video tutorials on making personalized united states of america email lead gift packages. We distributed this content through email campaigns and social media ads!” says Maoz.
The blog series generated a 35% increase in website traffic and boosted engagement rates on social media by 50% over two months.
your brand as a helpful resource! fostering loyalty and encouraging users to share your content! amplifying your reach organically!” he adds.
