you need to be clear about who your ideal customer profile (ICP) is and isn’t. And you need to be familiar with LinkedIn audiences and the custom audiences feature called LinkedIn Matched Audiences. It can help you choose the right ad formats, CTAs, and bids. You probably already know how beneficial custom audiences can be if you’ve used Facebook’s custom audiences or Google’s customer match feature.
LinkedIn has plenty
of targeting options that allow for some pretty interesting combinations. All you need is creativity and a deep understanding of LinkedIn target audiences.
In this guide, we’ll dive into the ins and outs of LinkedIn’s Custom Audiences feature to help you plan your next campaign. We’ll cover:
– What are LinkedIn Affinity Audiences?
– Why Use LinkedIn Matched Audiences
– How to Create Custom recent mobile phone number data or Matched Audiences on LinkedIn
– Audience Attributes
– Audience Templates
– Matched Audiences
No marketer can ignore LinkedIn. The social media china phone numbers platform had the third-highest ROI in 2022.
for B2B targeting
it’s the only social media platform that allows you to target over 900 million professionals by job function. You may have had a hot streak with organic content, but paid ads can help you get more business in a matter of weeks.
However, (higher minimums) and you marketing in times of crisis need to get your targeting right if you want to generate ROI.
– Lookalike Audiences
– Audience Expansion
– Best Practices for Creating Custom or Matched Audiences on LinkedIn
– LinkedIn Matched Audience Case Studies
Let’s get started and learn how to increase your ROI through LinkedIn Audiences.
