The government of Spain and Mrs Rushmore create the campaign

The new campaign of the Government of Spain “The generation of those who dream and do” , seeks to offer information to both companies and Spanish citizens on how to access the Next Generation European Funds . The campaign is called “The generation of those who dream and do” , and has been created by the creative agency Ms. Rushmore . Its objective is to publicize the existence, content and principles of the Recovery, Transformation and Resilience Plan and encourage citizens and companies to take the necessary steps to access the Next Generation EU European Funds.

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For the campaign, the Sra. Rushmore industry email list agency points out that in recent years society has shared situations of great uncertainty. Therefore, that is why Millennials, Boomers or Centennials no longer exist. Now we all belong to the same generation: those of us who are here and now. The emotional campaign video reflects how there are no longer differences between generations. Therefore, giving voice to members of society, from all areas.

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Who are committed to transforming B2B Phone List the future of Spain thanks to the Recovery. Therefore, transformation and Resilience Plan. The protagonists of the campaign launch projects of different dimensions that evolve and improve as a society. The Next Generation European Funds are the recovery plan. As they point out on their website. Therefore, it is a “recovery plan that will contribute to repairing the economic. Social damage caused by the pandemic. Spain will receive 140,000. Therefore, million euros from these European funds.

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